Drunk Elephant Nested Table Temporary Display for Ulta
The goal was to create a temporary display that launched the brands new products into the Ulta stores while educating the consumer on its offering. This needed to be housed on the existing nested table platform present in the Ulta front of the store. Drunk Elephant has always implemented an out of the box marketing campaign to create a fun and playful brand experience. The brand and retailer wanted to maximize these characteristics in the Ulta front of the store environment. The display also needed to utilize 90% recycled or curbside recycled materials.
Hair Care & Skin Care
by Marketing Alliance Group
for Drunk Elephant
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The Shop! Outstanding Merchandising Achievement (OMA) Awards are the Marketing at Retail Industry's most prestigious, largest and longest-running awards contest. The OMAs honor excellent displays that set the merchandising and design precedents of today and become the standards of tomorrow. Entries vie for gold, silver and bronze honors in their respective categories and divisions. In addition, all gold winners are eligible for "Display of the Year," which represents the highest recognition the industry can bestow upon an at-retail display.
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