April 10, 2024, 9:00 a.m. - 10:00 a.m.
As the author of the bestselling book “RETAIL PRIDE,” Ron Thurston has more than three decades of experience under his belt, working at the helm of retail stores and operations for the likes of West Elm, Tory Burch, Apple, Bonobos, Gap, and Saint Laurent. Ron is also the co-founder of OSSY, a retail recruiting agency platform designed to streamline the connection between talented candidates and forward-thinking retailers. During this opening keynote session, Ron will share highlights from his 2022/2023 “Retail in America Tour,” lessons from leaving New York and living in an Airstream. More session details to come.
April 10, 2024, 11:00 a.m. - 12:00 p.m.
Take a peek into the future where Generative AI (GenAI) is transforming the landscape of brand storytelling. Through its ability to strategize experience design, offer unprecedented opportunities for businesses to evolve (with creativity at the core), empower artisans, designers and strategists, GenAI allows for co-creation between creatives and intelligent machines. In this session, discover how Artificial Intelligence (AI) can redefine the narrative of experiences. Learn how the use of AI can make retail experiences more sustainable, inclusive and – above all else – imaginative.
Tara Haase Hieminga
April 10, 2024, 1:00 p.m. - 2:00 p.m.
In recent years, marketing organizations have been asked to create more with less, and Mondelez is no exception. How can companies be expected to accomplish this? New research from the international brand shows how below the line creative can be optimized using behavioral science, improving the closure rate by 10 to 30 percent. In this session, attendees will discover the specific ways in which behavioral science plays a role, and how Mondelez applied and implemented this line of thinking in order to create scalable and transformative growth throughout its organization.
April 10, 2024, 3:00 p.m. - 4:00 p.m.
Navigating a career path through the dynamic universe of retail isn’t always easy: How can your harness your leadership skills through leveraging mentorship? In this interactive and engaging panel presentation moderated by Maria Albulescu of Walgreens, attendees will learn from seasoned retail professionals from across the industry as they share the transformative impact that sponsorship and mentorship has had on their careers and organizations. Gain insight on navigating your own career trajectory and discover how to cultivate stronger leadership skills, all while utilizing mentorship opportunities to move forward.
April 11, 2024, 9:00 a.m. - 10:00 a.m.
Title and Description to Come
April 11, 2024, 11:00 a.m. - 12:00 p.m.
Sustainable design is a hot topic across the industry, but how can a larger, or “big box,” retailer like Kroger bring eco-friendly ideas to life? Attend this session to learn more about Kroger’s current and future approach to sustainability, from a building and remodel perspective, in addition to its social impact. From materials used in the construction process to the life cycle of fixturing and decor, this presentation will examine how the grocery retailer – as well as other similar companies – approaches the concept of sustainable design to truly bring it to life for customers. In addition to gaining a better understanding of Kroger’s “Zero Hunger Zero Waste” program, attendees will also learn about how Kroger works with its vendor partners in order to more thoughtfully examine temporary displays and endcaps in store.
April 11, 2024, 1:00 p.m. - 2:00 p.m.
The use of “Retail Media Networks” is on the rise and – alongside the continued expansion of e-commerce/digital native brands into brick-and-mortar retail – many opportunities as well as challenges are presenting themselves for the modern merchant. In this engaging panel discussion, attendees will learn about the increase in importance of “first-party data,” and how utilizing this and other data can help establish a closer customer relationship online and in store. Discover how these new challenges have a direct impact on store openings, design, merchandising and even marketing.
April 10, 2024, 10:30 a.m. - 10:50 a.m.
Creating “retail theater” has been at the forefront of brick-and-mortar retail strategies for decades, but the key is remembering that shopping is more than a simple transaction – it needs to be an experience, and a memorable one at that. Attend this session to understand how visual merchandising and marketing can work hand-in-hand, and learn how to truly surprise and delight your shopper.
April 10, 2024, 12:30 p.m. - 12:50 p.m.
There is power in a properly illuminated selling environment, and many independent retail environments are improperly lit, making sales suffer. In this session, learn how to effectively use natural, ambient, accent and decorative illumination in your selling environment to create an atmosphere that consumers want to shop in, showcase your key product lines and reflect the best of your store’s design and business brand.
April 10, 2024, 2:00 p.m. - 2:20 p.m.
Discover how forward-thinking approaches to retail fixtures and digital signage can elevate your brand and captivate consumers in a rapidly evolving market. Attend this session to explore the latest trends, design concepts and technological advancements redefining the retail landscape when it comes to signage and creating a true experience.
April 10, 2024, 2:30 p.m. - 2:50 p.m.
As consumer expectations are constantly evolving, it’s important to stay close to how those changes affect retail experience needs, and to evolve to support shoppers. In this session, learn about the high and lows of designing and fielding actionable assessments on a global scale, how assessments can lead to experience design opportunities and the partnership-building opportunities between manufacturer brands and retailers.
April 10, 2024, 4:00 p.m. - 4:20 p.m.
As fashion designers seek to create a sustainable future through slow fashion philosophies, including product longevity and the circular economy, the retail store has an important role to play in the education of consumers through the services offered and communication of these principles. Attend this session to discover a new approach for translating slow fashion’s methodology into a slow retail design process.
April 11, 2024, 10:00 a.m. - 10:20 a.m.
Consumer environments are usually “high-turnover” spaces meaning materials have to not only hold up structurally, but the designs have to stay trendy. Traditional concepts often result in significant landfill contributions and directly conflict with sustainability strategies. In this session, attendees will delve into the concept of 100-percent product circularity. Understand how a balance can be achieved through flexible design, alternative materials, emerging technologies and cultural perception changes.
April 11, 2024, 10:30 a.m. - 10:50 a.m.
How can engaging, creative opportunities make a difference? Attend this session to learn how engagement can be layered into retail, health and hospitality environments in order to promote a stronger sense of community and overall well-being for your employees and customers alike.
April 11, 2024, 12:00 p.m. - 12:20 p.m.
In this concise discussion, we’ll examine how to balance traditional craftsmanship with Generative AI (GenAI). In this session, discover how a partnership between creatives and AI can lead to incredible, innovative – and sustainable – designs that resonate with modern consumers’ values. At the intersection of machine and hand intelligence, discover how AI can work for you when it comes to design.
April 11, 2024, 12:30 p.m. - 12:50 p.m.
Title and Description to Come