AstePro Product Family Display for Bayer

Astepro® Allergy is the first and only OTC steroid-free, antihistamine nasal spray for indoor and outdoor allergies, and the only OTC allergy spray that starts working in 30 minutes, while others take hours. Because Astepro is such a breakthrough in the allergy category, communicating the speed of the product was key to the client. Knowing that current allergy sufferers wait an average of 24 hours for relief, product availability was the other critical detail. The merchandising vehicles needed to serve as the sole source of product availability for retail locations that could not secure on-shelf product. This meant that the family of displays needed to work for multiple store formats and provide the right level of flexibility to obtain the most optimal display placement in-store. 


Budget Award


by WestRock

for Bayer

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The Shop! Outstanding Merchandising Achievement (OMA) Awards are the Marketing at Retail Industry's most prestigious, largest and longest-running awards contest. The OMAs honor excellent displays that set the merchandising and design precedents of today and  become the standards of tomorrow. Entries vie for gold, silver and bronze honors in their respective categories and divisions. In addition, all gold winners are eligible for "Display of the Year," which represents the highest recognition the industry can bestow upon an at-retail display.

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